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Blogging

While 'Blog' may be a funny word to say, the practice of blogging can produce tremendous results. Blogging keeps your site content fresh and interesting to both visitors and search engines. So, get over your objections to the word itself and pay attention to the purpose behind it.

A blog allows you to establish yourself as an expert in any given field, while simultaneously showing your personality to potential customers. And we all know that people do business with people they know, like and trust. When you blog you allow the reader to get to know you. If you do it well and show your personality they may begin to like you. And if you do it consistently enough you begin to build their trust. All from talking about the things you are likely passionate about anyway.

Blogging is like a built in search engine magnet. If you write new articles on a regular basis you will keep the search engine spiders crawling your site, looking for new content to index. And, just to re-emphasize that people do business with people they know, like, and trust....you better believe that those potential customers you met in person today are now at home on their computer searching online for your name or your business before they decide whether they are going to do business with you.

We help small businesses implement a productive and fun blogging strategy specific to their niche market. We also help you structure your blog in a way that is friendly to search engines, increasing the likelihood your customers will find you online. The best compliment you will get when people hire you after finding you online is when they say: "I've been doing research to find someone to help me with ______, and your name and site just kept coming up. I figured I better give you a call!"

 

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